Master of Arts in Strategic Communication Management (MSCM)

Why study at Chula?

Learn from Top-Notch Professors and Practitioners in the Field
Students will have the opportunity to study with eminent professors from institutes located in the United States, Australia, England, and other European Countries.
Study Trips for Real-World Learning
As part of the curriculum, students will have opportunities to visit institutions of higher learning, important historical and cultural sites, as well as companies and agencies involved in communication industries.
Local and Overseas Internships to Kick-start your Career
Students are required to complete an 8-week professional internship to put into practice theories they have been studying and develop skills to build their professional career. Students are free to choose the type of company or organization related to communications or media, either in Thailand or overseas.
Exchange Program with over 50 World-class Partner Universities
In conjunction with institutions of higher learning overseas, students are encouraged to spend a semester abroad to experience new lifestyles in different parts of the world. Tuition is waived by the host institution. The program also welcomes inbound foreign exchange students.

Master of Arts in Strategic Communication Management MSCM (International Program)

Click to download MSCM Brochure [PDF]

Program Overview

The Master of Arts in Strategic Communication Management (MSCM) offers you the time and space to explore theories and practices in communication management.

Designed to prepare you for a career in the field of marketing communications, and information management, the central idea to our teaching and research is a relationship between theory and practice.

Our teaching and research sit firmly in an international context. Prospective graduates are equipped with the knowledge and ability to strategically manage information and communication in an international and the increasingly media-laden environment.  Students can choose whether they want to graduate with a Thesis or a Professional Project.

Program Structure

For The Master of Arts in Strategic Communication, a student has 36 credits for registration. There are 2 possible paths for the M.A:

1. Plan A, Thesis is a thorough study of a phenomenon based on academic discussions.  Rather than focusing on a single case, it looks to provide an analytical discussion that can be applied to a wider context and with greater implication.  

2. Plan B, Professional Project is smaller than a thesis in size, it usually focuses on a single case study.

For brochure, please click here.

For study plan, please click here.

For course descriptions, please click here.

Academic Field Trip

As part of the curriculum, students will have opportunities to visit institutions of higher learning and cultural sites, as well as University, companies or agencies involved in communication industries.

Students can also apply for financial support to present their work at an international conference of their choice.

Career Opportunities

The Faculty of Communication Arts has an outstanding reputation across industries including journalism, advertising, mass-communication, public relations, motion pictures and still photography, speech communication and performing arts.

The Communication Management program is designed to provide the intellectual and professional tools needed in developing a high standard of graduates who are equipped with a thorough understanding of both national and international communications and are capable of managing a full range of communication. Graduates from the program work in the following fields:

  • Entertainment
  • Television
  • Reporter
  • Writer

  • Copywriter
  • Director (stage, TV, performing arts)
  • Marketer
  • Brand Building

  • Public Relations
  • Advertising
  • Event Organizers
  • Communication Planner

Funding / Scholarship

There are scholarships available for ASEAN and non-ASEAN students. Visit our scholarships page for the latest information on available scholarships.

Contact Information

International Programs Office, 6th Floor Mongkutsamatiwong Building
Faculty of Communication Arts, Chulalongkorn University
254 Phayathai Road, Wangmai, Pathumwan
Bangkok 10330 THAILAND
Facebook: Inter CommArts CU

General Information

Tel: +66 2 218 2199
Email:
inter.commarts@chula.ac.th

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B.A. Program Admissions
(International Students)
International Programs Office
Faculty of Communication Arts
Chulalongkorn University
254 Phayathai Road,
Wangmai, Pathumwan
Bangkok 10330 THAILAND
Email: inter.commarts@chula.ac.th
Telephone: +66 2 218 2216